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Tips & Tricks For Real Estate Marketing

How To Post Your Email Newsletter Content To Blogs And Social Media

How To Post Your Email Newsletter Content To Blogs And Social Media

Do you have a great email article that is just begging to be shared on your social media business pages? You may be able to easily share your email articles directly from your marketing newsletter. Many email platforms allow you to post your email newsletter articles with just a few simple clicks. Quick Tip: Create a Guest Record First In order to produce links from your email articles to be used in social media marketing efforts, consider creating a “Guest” contact record. Use the first name “Guest” and the last name “Contact” (or something similar) and your info@ or contact@ email distribution to set this record up. Additionally, you may complete the record with your business address, phone number and any additional contact information you would like to share to route interested prospects to your company. This way, any links or articles you use from your email marketing on social media can be tied back to your guest database record and your business contact information. Another benefit of this practice is that any personalization you may have used in your email will simply display as “Hello, Guest!” or a similar generic greeting. This will add a universal appeal to your emails when you forward your newsletter to interested parties, post the latest edition to your website or share articles with your social fans and followers. Next Step: Start Sharing The social sharing function of an email article varies between platforms but is usually a straightforward process. To give you an idea how an article can be shared, here are the steps you would take if you posted an article...
5 Freebie Websites with Stellar Stock Images.

5 Freebie Websites with Stellar Stock Images.

You need captivating images on your business’ website, blog or email newsletter, but like most of us, you’re not a professional photographer. But don’t fret! There are countless places on the web to get cheap, or even free, stock images to accompany your marketing content. Here is our roundup of the 5 best websites for freebie stock images.

HomeActions Now Nurturing 2 Million Relationships for Agent/Subscribers

HomeActions, an e-prospecting and client relationship service, announced it is now delivering timely, relevant news and widgets to 2 million consumers every two weeks. HomeActions creates, delivers and tracks e-newsletters that are produced on behalf of 5,000 real estate agents. These highly branded and actionable reports include HomeActions’ compelling content but also can deliver agent-specific news such as new listings, open houses and local market reports. HomeActions works with its clients to securely upload all their contacts. Once the newsletters are sent out, HomeActions provides actionable intelligence for its clients, letting them know which of the articles their readers find most engaging. Email addresses, once entered, become exclusive to the agent entering them. “I’m thrilled to see us growing so fast,” said HomeActions founder and CEO Barry J. Friedman. “It shows not only that real estate agents are eager for high-quality newsletters to send out, but also that the readers clearly find the information we provide engaging and actionable.” About HomeActions HomeActions provides real estate agents with an end-to-end e-prospecting system. It involves building the agent’s database into a pipeline that is nurtured and protected (exclusive). HomeActions does it all for the agent who lacks the time, the systems and the engaging content. HomeActions: A Business Solutions Provider with Leading Real Estate Companies of the World A Business Benefits Program Member with Century 21 Real Estate A Business Advantage Program Member with Coldwell Banker Real Estate A Select Services Member with ERA Real Estate and An Approved Supplier with Better Homes and Gardens Real Estate HomeActions is headquartered in Green Cove Springs, Florida. For more information, please visit our...

HomeActions Announces an Exciting New e-Prospecting Feature

HomeActions listens to its clients, and is always adding improvements to make its services even more successful in enhancing agents’ digital marketing ROI by generating new leads, listings, buyers and sales. Real estate clients were asking for a way to send time-sensitive announcements, like new listings and open houses, in between their biweekly newsletter launches. HomeActions responded with a new feature: OnTarget email blasts. With OnTarget, real estate agents can send important email messages to their entire databases anytime they want. They don’t have to wait until the next newsletter to get the word out on: Open house events New listings and virtual tours Important market news and updates And real estate agents don’t have to be tech gurus or design experts to use this system — HomeActions does all the heavy lifting: OnTarget emails are preformatted to automatically include the graphics, website links, social media links and contact information from the agents’ e-newsletters. Agents have the ability to format the body of the OnTarget email and edit it, adding whatever text, images, links and tables they want. The HomeActions system will track every link in the body of the OnTarget email. Real estate agents don’t need to take additional steps to shorten links or add link-tracking metrics. HomeActions filters out problem emails, ensuring that OnTarget emails will never launch to unsubscribed members or bad email addresses. Clients can preview your OnTarget messages online or in their inboxes before they launch to their contacts. OnTarget emails can be launched right away or scheduled to launch at a future date and time of the agents’ choosing. Finally, OnTarget is an...