Create Warmer Leads With Lead Generation Tools

Our Lead Generation Tools boost your email marketing efforts by getting you connected with your digital newsletter readers.

Real Estate Email Newsletter Lead Trigger Article Email Alert

Real Estate Email Newsletter With Automated Lead Trigger Article Integration

Lead Triggers give you the ability to directly connect with interested newsletters readers in real time, and HomeActions email newsletters automatically launch with a Lead Trigger Article in every issue.

Our Lead Trigger Articles automatically turn your email newsletter into a lead generation powerhouse. When a Lead Trigger Article is clicked and read, you’ll know right away. You automatically receive an email or text message alert detailing who read the article, what they read and how to contact them.

Our Content Library also houses a wide variety of professionally written Lead Trigger Articles you may quickly and easily add to your newsletters if you choose. The topics and content of these articles are meant to provoke the interest of your prospects or clients who may be considering your services.

Additionally, we give you the option to turn any article you choose (including your own custom content) into a Lead Trigger Article with just a few simple clicks.

Get Leads Delivered Right To You With The Neighborhood360 Feature

When Neighborhood360 tools are integrated right into your email newsletter, you’ll always know when one of your contacts is interested in learning about the estimated value of their own property or other properties.

You’ll get notified in real time (or in a daily digest) every time your readers complete the Neighborhood360 request form. This interactive email marketing tool helps you read the minds of your entire sphere of influence by connecting you with those who may be entering the market.

Get Leads Delivered Right To You With The Neighborhood360 Feature
HomeActions Customizable Article Survey Tools For Your Email Marketing Newsletter

Customizable Article Surveys Let You Track Who Is Interacting With Your Email Newsletter

We automatically add basic survey questions to the closing of each of your articles, even your custom content. We ask each of your readers:

  • Is this article valuable to you?
  • Is this item worth sharing with others?
  • Can you see this item helping you with home ownership?
  • Do you know someone thinking of selling or buying a home?
  • Are you thinking about buying or selling a home?
  • Additional comments…

This gives you the ability to find out which of your readers are truly engaging with your content. Plus, we email you a notification with the details of your readers’ survey responses as a reminder for you to follow up on your warm lead.

The Lead Activity Portal For Real Estate Lead Tracking

Built to be your one-stop hub for lead tracking, the Lead Activity Portal helps you track, manage and respond to your leads all from one convenient area of your real estate digital marketing platform.
All leads generated by HomeActions email newsletter article clicks, lead alert activity, survey responses, Interactive Content and Lead Trigger Articles can be easily located from one centralized hub.
Plus, we email or text you when new leads come in so you’re always updated on new potential clients.
Access Real Estate Lead Activity

Monitor Leads Using Metrics & Reporting Tools

We empower you with data on every member of your email marketing database. We can show you who opened your email newsletter, which articles they clicked and when the articles were read. Click the link below to learn more about our Metrics & Reporting Tools.

HomeActions Real Estate Email Newsletter Metrics

Manage Leads Using Mini-CRM Tools

The HomeActions database is connected to every interaction generated by your newsletter. Our platform can drill down and give you the click activity associated with each member of your database. Click the link below to learn more about our Mini-CRM Tools.